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Thursday, November 29, 2007

Facebook App Business Models / Ad Revenue (by Jeremy Liew, Lightspeed)

Jeremyliew_image Jeremy Liew of Lightspeed came in a few weeks back and gave a great presentation to our Facebook class at Stanford.  It was a good summary of basic business models & ad revenue opportunities for Facebook Apps, using a few assumptions on size of company (individual, small group of 10, larger startup), audience demographic (broad reach, targeted, category vertical), % active users (5%), & pg views/visit (3).

His related post on this subject is here... thanks jeremy :)

Posted by on Thursday, November 29, 2007 at 08:26 AM in Facebookaholic, Geeks, Tech, Startups, Metrics & Measurement, Social Networking & Social Media, Venture Capital & Startup Finance |

Tags: ad revenue, apps, business models, facebook, jeremy.liew, lightspeed

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