Tomorrow night (wed 3/28) at E-tech i'll be leading a session called Half-Baked dot Com, an "exercise in entrepreneurial improv theater" that i originally created at last year's foo camp. Following the first iteration we did last summer, it's been run several times by a variety of folks (including me at Citizen Agency) at a few un-conference events.
for those who haven't seen it performed live, Half-Baked dot Com works like this:
- 25 players count off into 5 teams of 5
- audience selects 50 random words for the teams to use
- each team selects 2 words to use for a name (ex: blank-blank.com)
- each team then has 10 minutes to create a biz plan
- in addition to their name, the biz plan is comprised of:
- 1) a tagline
- 2) a logo
- 3) the product or service (your solution)
- 4) the business model (how do you make money)
- 5) the marketing plan (how do you get customers)
- each team then has 2 minutes to pitch their plan
- each plan is judged by our esteemed panel of VCs
hope you can join us, and get ready for barely controlled fun & insanity :)
---
UPDATE: the 5 half-baked teams who played chose the following names:
- AsymmetricLosr.com - american psycho 2.0
- SubliminalMonkey.com - you can't punch our monkey
- ChunkyCadaver.com - reinventing the afterlife
- CorpseTwitter.com - the longest tail (*** winner! ***)
- KamikazeCadaver.com - living death to the fullest
there was a notable focus on the deceased & disconnected for this session of half-baked... either the Web 2.0 world is missing a big untapped market, or the Dead are making a comeback.
this round of half-baked was a close race between SubliminalMonkey.com (online subliminal advertising) and CorpseTwitter.com (SMS services for the departed), however the online presentation materials & logo for CorpseTwitter really stood out... particularly the reverse long-tail slide. i'm waiting for a link from Kevin Marks for the slide deck, and will post as soon as i get it...
UPDATE2: winning presentation from CorpseTwitter.com here (7MB ppt)
UPDATE 3: extra credit for SubliminalMonkey.com, who now actually have their own site! presentation on that link... check it out ;)
half-baked inspiration: beaker & dr. bunsen honeydew, from muppet labs
tags: half-baked half-baked.com beaker muppet labs etech etech07
I know i'm late to the game with this comment, but Corpsetwitter was so great i had to leave some love. I may have to quite my day job and convince the corpsetwitter team to bring me on board. . .
Posted by: Dave Sanford | Monday, April 16, 2007 at 09:10 PM
You presenting for this;
http://www.web2expo.com/cs/webex2007/view/e_sess/11838
;-)
The Stirr Sydney half bakeds have been great.
what about a variation? Half-mashed!
Posted by: Mick Liubinskas | Saturday, April 14, 2007 at 11:15 AM
Ours is online! http://subliminalmonkey.org/
Posted by: Joshua Schachter | Wednesday, April 11, 2007 at 11:36 AM
The subliminalmonkey.org presentation is also online at: http://www.subliminalmonkey.org
Posted by: Eric Busboom | Tuesday, April 10, 2007 at 03:58 PM