Master of 500 Hats

Startup Metrics 4 Pirates (Startonomics Hawaii, Nov09)

here is the latest Startup Metrics for Pirates (Hawaii) preso, from my talk at Rethink Hawaii / Startonomics Hawaii this morning.  Note: similar to recent presos at SeedCamp & FoWA, so no amazing innovations here.  Just your normal crazy kidnap ransom fonts as usual.  Move along folks, move along...

Startup Metrics for Pirates (Startonomics Hawaii Nov 2009)

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RethinkHawaii.com (Nov 1-5): Come Get Your Geek On.

Sometimes we all need a little time to Think. Time to get in touch with our Inner Geek.

Time to get in touch with Water, Land, & things Blue-Green.

Time to meet friends across the Pacific in the Middle.

It's time to...

RethinkHawaii.com

Come join us Nov 1-5 in Oahu for tech, green, clean, and mean social media... register now using code REDPILL, and save over $600 off the normal conference fee.

RethinkHawaii will feature a conference of mini-conferences around:

• Startups & Startonomics
• Sustainability & Clean, Green Tech
• Social Media & Business
• East Meets West (Internet Asia)
• Hawaii Unconference

Check out who's coming... including Pierre Omidyar, founder of eBay and the Omidyar Network.

hope you can be there with us, to think about what's coming next :)

SlideShare launches AdShare, LeadShare: Performance-based social media marketing is *here*.

Over the past 3 years i've been (in order) a user, fan, advisor, and investor in SlideShare.  I was first introduced to the product via a TechCrunch blog post, and i've been hooked ever since. 

Since October 2006 i've posted more than 60 presentations on SlideShare, had over 300,000 views and over 10,000 file downloads, embedded my presentations in numerous blog posts, and used the product for hundreds of talks and presentations at speaking events & conferences.  it's one of the single most useful web services for business i've come across, and because of that i sought out the founders several years back, offered to help them as an advisor, and subsequently became an angel investor in 2007.  In addition, Rashmi & Jon are close friends & some of my favorite people to hang out with :)

However, up until now SlideShare wasn't a service i could use to make money with directly.  While the website has grown from ~5M to over 20M users in the past year, and generates an incredible amount of traffic & visibility for my talks and presentations, i hadn't really thought about how i could use it to help my business other than via word of mouth.

This morning, that all changed.

SlideShare just released SlideShare for Business, & launched new services called AdShare & LeadShare for driving traffic & leads.

I am not exaggerating when i say these products have the potential to change business marketing as we know it, and are possibly the most notable advertising innovation since Google launched Adwords and AdSense.  They make social media marketing measurable & performance-based.

Let me say that again.

SlideShare has just released the most significant business-focused advertising and marketing technology innovation since Google launched keyword-based text advertising in 2001.

Up until now, there hasn't been a performance-driven way for people to drive on-demand traffic & leads using social media marketing for business purposes.  Now SlideShare makes it easy to use business presentations and related social media content to drive traffic (with AdShare), and collect customer leads (with LeadShare) using targeted, measurable, pay-for-performance methods.

Making social media marketing measurable & performance-based is no small thing.  This marks a dramatic shift in how to use professional presentation content to drive meaningful, predictable customer acquisition for their business.  Anyone can now upload their business presentations, generate targeted traffic, and start collecting qualified leads for their business.  That's nothing short of groundbreaking.

I encourage you to check out SlideShare for Business and give it a test drive.

Why Use AdShare

View more documents from Rashmi Sinha.

Why Use LeadShare

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Startup Metrics for Pirates & KILL A FEATURE! (FoWA London, Oct 2009)

Decided to do a different riff on my usual Startup Metrics for Pirates talk at FOWA London 2009.  Spent a lot of time on "KILL a Feature!". 

Slides below:

Startup Metrics for Pirates (FOWA London, Oct 2009)

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Startup Metrics for Pirates: SeedCamp 2009 (Sept 2009, London)

Same old shit, just a different day (+ 1-2 new slides, not much tho):

Startup Metrics for Pirates (SeedCamp, Sept 2009)

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Startup Metrics for Pirates (Startonomics Beijing, June 2009)

Here is current "Startup Metrics for Pirates" presentation which i'll be giving at Startonomics Beijing: 

Startup Metrics for Pirates (Startonomics Beijing, June 2009)

View more OpenOffice presentations from Dave Mcclure.

Note this is fairly similar to previous versions of the talk, with a few slides i've stolen liberally from Eric Ries (aka Startup Lessons Learned / The Lean Startup).  If you find my presentation boring, please check out Eric's stuff (he rocks).

US Startup Investment Market Overview (Startonomics Tokyo, June 2009)

Presentation on the US Startup Investment Market from Startonomics Tokyo:

US Startup Investment Market (Startonomics Tokyo, June 2009)

View more OpenOffice presentations from Dave Mcclure.

Pimpin' da Maestro: May 29th Eric Ries "Lean Startup" Geek Masterclass

  Ok i'll admit it... i have an incredible ubergeek man-crush on Eric Ries. 

Same way i fell for Andrew Chen awhile back. (Andrew don't think yer getting away from my SwimFan clutches, i still ♥ U + yr big brain bigtime). 

While there are many other startup gurusi stalk regularly (Steve Blank, Sean Ellis, Hiten Shah, Dan Olsen, Ted Rheingold, Amy Jo Kim, Jeremy Liew, + other Startonomics SF peeps), there's no denying Eric Ries is the biggest Grok-Star to hit the Silicon Valley scene in 2009. I swear i witnessed the Second Coming of Muad'Dib at his Most Awesome Web 2.0 Expo Sermon on The Mount... er i mean The Lean Startup to the Fremen Faithful this past spring.  

I have rarely seen such a terrific presentation by a relatively unknown speaker absolutely KILL the audience, and NEVER had i seen ~150 people get up after the talk was over, and follow him into the hallway for a followup conversation (can't you just feel the Who / Tommy concert crush in that pic?)

But of course, there's a reason... it's because Eric knows his shit. 

and it rings true whenever startup geeks listen to what he's saying. I've had the pleasure of seeing several of Eric's Lean Startup presentations, and they're all fabulous.  it's refreshing to hear someone speak concretely from their own experience (both failure & success), and then summarize Startup Lessons Learned for the rest of us to grok at our leisure.

If you'd like to hear more about the Gospel that Eric is preaching, i STRONGLY encourage you to signup for the O'Reilly masterclass on Lean Startup methodology he'll be teaching in San Francisco on May 29th (and other places later). the price might be a bit steep for a startup budget, but the knowledge & learning & value for your company you'll take away from it will likely be priceless.

 Register here to signup.

Here's a brief taste of the Spice that Eric will be serving up for your thirsty startup:

2009 05 01 How To Build A Lean Startup Step By Step

View more Microsoft Word documents from Eric Ries.

Become a Web 2.0 Metrics Jedi: Using Product & Marketing Metrics to Optimize Your Business

Here are slides from Web 2.0 Expo SF talk i gave today along with Dan Olsen (YourVersion.com) & Ted Rheingold (Dogster / Catster):

How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)

View more presentations from Dan Olsen.

(extra special kudos to Dan for finding the Yoda Pirate graphic... AWEsomeness :)

Startup Metrics for Pirates: FOWA/Miami (Feb 2009)

so i'm just re-arranging deck chairs here, i know... but there's at least 1 or 2 new slides. and a lot more funky colors, for those of you who enjoy my kidnapper-ransomnote fonts & unique style of raping the viewer's attention.  Also moved the embed of the original Startup Metrics for Pirates video (from Ignite Seattle / Summer 2007) after slide 23.

With no further ado, my talk from the Future of Web Apps (Miami, Feb 2009):

Startup Metrics for Pirates (FOWA/Miami, Feb 2009)

View more presentations from Dave McClure. (tags: revenue referral)