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Thursday, September 06, 2007

Startup Metrics for Pirates: AARRR!

The video from my Seattle Ignite talk last month on Startup Metrics for Pirates is now available for your viewing pleasure below:

If you don't want to watch video, 80% of the value of the talk is in these 2 pix:

Customer_lifecycle

Conversion_metrics

Please feel free to steal this talk & distribute to others; my slides are here:

and of course i am *always* open to feedback on this info.

ps - SlideShare.net rocks... use it.

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» Business Bloggers: Read These 500 Hats Posts or Youre Fired from AjaxNinja
I try very hard to maintain an air of professionalism on AjaxNinja, but give me a break. Its casual Friday. Dave McClure, whom I met I met through an internet slap fight over TechDumpster and VentureBeat, was the Director of Marketing for PayPa... [Read More]

» Customer Lifecycle / Conversion behaviour from Greg Plumbly's blog
A video presentation of the AARRR metrics for your websiteAcquisitionAttentionRetentionRevenueReferral and the slideshow, at slideshow.net of coursevendors / tools for slide 10: * Qualitative: SurveyMonkey (surveys), CrazyEgg (heatmap), TechSmith Morae / [Read More]

Comments

That presentation kicks ass Dave. I'm going to see if I can direct some of my business readers over to it at some point today.

Don't be a fool. Drop anything else you are doing and watch that video now. Trust me.

Dave -- met you at Noah's ComNext a couple months ago.

Love this presentation, and really helps visualize all the customer phases. Sent it to a few people and my friend Josh at joshchristie.com thought it'd be great to create big huge printouts of these to track progress for a company.

SUPER
Short, Uncomplicated, Participation, Energetic, and Reinforcement: completely audience-centric presentation. I'm aarrr-ing and I wasn't even there! Bravo.

Best facebook app presentation i've ever seen. Great work!

How do I get intouch with Dave McClure???

Thanks, Paul L Dallas TX

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